Rolex

Datejust 31

Oyster, 31 mm, yellow gold and diamonds

AU $73,400.00

All prices are Rolex's suggested retail prices inclusive of GST. Prices can be modified at any time without notice.

Model availability
rolex Datejust 31 in yellow gold, m278288rbr-0006 - Kennedy
  • Reference

    278288RBR

  • Bracelet

    President, semi-circular three-piece links

  • Model case

    Oyster, 31 mm, yellow gold and diamonds

  • Movement

    Perpetual, mechanical, self-winding

  • Water-resistance

    Waterproof to 100 metres / 330 feet

  • Calibre

    2236, Manufacture Rolex

  • Bezel

    Set with diamonds

  • Power reserve

    Approximately 55 hours

  • Dial

    White mother-of-pearl set with diamonds

  • Certification

    Superlative Chronometer (COSC + Rolex certification after casing)

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Mother-of-Pearl Dial

This dial features diamonds in 18 ct gold settings. Mother-of-pearl is by its nature full of mystery and surprises. Depending on its origin, it can be pink, white, black or yellow. It differs in colour, intensity and structure according to the part of the shell from which it is extracted. At Rolex, mother-of-pearl is never artificially coloured. Instead, particular know-how and skill are devoted to simply highlighting its natural beauty and preserving the original hues. As all mother-of-pearl dials are unique pieces, an identical dial will never be found on another wrist.

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Diamond-set bezel

Gem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweller, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork. A sparkling symphony to enhance the watch and enchant the wearer.

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18 ct yellow gold

By operating its own exclusive foundry, Rolex has the unrivalled ability to cast the highest quality 18 ct gold alloys. According to the proportion of silver, copper, platinum or palladium added, different types of 18 ct gold are obtained: yellow, pink or white. They are made with only the purest metals and meticulously inspected in an in-house laboratory with state-of-the-art equipment, before the gold is formed and shaped with the same painstaking attention to quality. Rolex's commitment to excellence begins at the source.

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Model availability

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.

Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Retailers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.

Kennedy is proud to be part of the worldwide network of Official Rolex Retailers and can provide information on the availability of Rolex watches.

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